1. Introduction

This Cookie Policy explains how ASA Solicitors uses cookies and similar technologies when you use our website.

It should be read together with our Data Protection & Privacy Policy.

2. About Us

ASA Solicitors
12 New John Street
Bradford
BD1 2QY

Telephone: 01274 900 400
Email: info@asa-solicitors.co.uk

SRA ID: 8007612

3. What Are Cookies?

Cookies are small pieces of information that may be stored on your computer, smartphone, tablet or other device when you visit a website.

Cookies can perform a variety of functions, including:

• enabling websites to operate;
• remembering settings or preferences;
• maintaining security;
• understanding how websites are used;
• improving website performance; and
• supporting certain advertising or communication functions.

Similar technologies may also store information on, or access information from, a user’s device.

References to “cookies” in this policy include similar storage and access technologies where appropriate.

4. Types of Cookies We May Use

Depending upon the configuration and functionality of our website, we may use the following categories.

Strictly Necessary Cookies

These cookies are necessary for the website or a service requested by the user to operate correctly.

They may be used for functions such as:

• website security;
• network management;
• load balancing;
• maintaining user choices;
• providing requested functionality; and
• remembering privacy or cookie preferences.

Where the law permits these technologies to be used without consent, they may operate automatically.

Functional Cookies

Functional cookies enable enhanced functionality or personalisation.

For example, they may remember preferences selected during a previous visit.

Where consent is required by law, these cookies will not be used until the appropriate consent has been obtained.

Analytics and Performance Cookies

Analytics technologies help us understand how visitors use our website.

Information may include:

• which pages are visited;
• how visitors reached the website;
• how long visitors spend on pages;
• technical errors; and
• general interaction with website features.

This information can help us improve the website and its performance.

We will apply the consent requirements or any applicable statutory exception in force for the relevant analytics technology.

Advertising or Marketing Cookies

If our website uses advertising, remarketing or similar technologies, these may be used to understand interests, measure advertising effectiveness or assist in displaying relevant advertising.

Where consent is legally required, these technologies will not be activated until you have provided the required consent.

5. First-Party and Third-Party Cookies

Cookies may be:

First-party cookies — placed by or on behalf of ASA Solicitors; or

Third-party cookies — placed by an external provider whose services are integrated into our website.

Third-party services could potentially include services used for:

• website analytics;
• embedded maps;
• video content;
• website security;
• enquiry forms;
• live chat;
• social media functionality; or
• advertising.

The technologies actually used will depend upon the services enabled on our website.

6. Cookie Consent

Where consent is required by applicable law, we will seek consent before storing or accessing the relevant information on your device.

You should be provided with an opportunity to:

• accept relevant optional cookies;
• reject relevant optional cookies; and
• manage your preferences.

Consent must represent a genuine choice.

Declining optional cookies should not prevent access to the core functionality of our website, although some optional features may not operate as intended.

7. Changing Your Cookie Preferences

Where our website provides a cookie preference or consent-management facility, you can use it to change your choices.

You may withdraw consent to optional cookies at any time.

Changing preferences will generally prevent future use of the relevant technologies but may not automatically remove information previously stored on your device.

Cookies can also usually be managed through your browser settings.

8. Browser Controls

Most browsers allow users to:

• view cookies;
• delete cookies;
• block some or all cookies;
• prevent third-party cookies; and
• adjust privacy settings.

Blocking all cookies may affect the operation of websites and may prevent certain functions from working correctly.

9. Personal Information

Some cookies and similar technologies may involve the processing of personal information.

Where they do, our use of that personal information is also governed by our Data Protection & Privacy Policy and applicable data protection legislation.

10. Cookie Duration

Cookies may be:

Session cookies

These generally expire when you close your browser.

Persistent cookies

These remain on a device for a specified period or until deleted.

The duration of a cookie will depend upon its function and the service provider involved.

We will not retain information collected through cookies for longer than is appropriate for the relevant purpose.

11. Current Cookie Details

The specific cookies and similar technologies used by the ASA Solicitors website may change as the website is developed or updated.

Where applicable, our cookie consent platform or cookie settings facility should provide up-to-date information regarding the cookies currently in use, including information such as:

• cookie or technology name;
• provider;
• purpose;
• category; and
• duration.

We periodically review the cookies and similar technologies used on our website to ensure that our published information remains accurate.

12. Changes to This Cookie Policy

We may update this Cookie Policy where:

• we introduce or remove website technology;
• service providers change;
• legislation changes;
• regulatory guidance changes; or
• our use of cookies changes.

The latest version will be published on our website.

13. Contact Us

If you have any questions regarding our use of cookies or similar technologies, please contact:

ASA Solicitors
12 New John Street
Bradford
BD1 2QY

Telephone: 01274 900 400
Email: info@asa-solicitors.co.uk